Surprise Saturday — Small Business Saturday

Saturday, November 26, 2016

Hello my Lovlies.  I hope all of you survived Black Friday yesterday — because today is Small Business Saturday!!!!!

In the event you've been living under a rock or on another planet for the past 6 years I'll explain it. 

American Express Launched Small Business Saturday which started on November 27, 2010

In 2011 the United States Senate unanimously past a resolution of support for Small Business Saturday.  

In 2012 every state in the union from Washington D.C. to Washington State, governors, mayors and even President Obama championed Small Business Saturday. 

In 2013 Neighborhoods celebrated the day.  The day continued to grow with more individuals and local organizations pledging (1,450+)to support the day as Neighborhood Champions. 

In 2014 Small Businesses Owned The Day! American Express encouraged small business owners to take charge of the day by helping them promote their business with free personalized ads which appeared millions of times across the web. 

It was estimated that $14.3 BILLION dollars were spent at independent business on Small Business Saturday in 2014. 

2015 was one for the books. Shoppers supported their neighborhood business like never before continuing to embrace the day as a holiday shopping tradition. It was estimated that 95 million people went out to shop at small businesses. 

So there you have it my Lovlies the story of Small Business Saturday. 

Let's make 2016 another Small Business Saturday for the record books. Let's shoot for 150 million people going out to shop and support our friends and neighbors at small businesses today. 


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